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Economics and the Business Environment (2nd Revised edition) ISBN: 1405892609 ISBN13: 9781405892605 Economics and the Business Environment (2nd Revised edition) By: John Sloman Publisher: Financial Times Prentice Hall Format: Mixed media product Our Price: 34.99

Economics and the Business Environment, 2/e Economics and the Business Environment is unique in introducing the essential principles of microeconomics and macroeconomics and applying them to the world of business. Consideration is also given to wider, topical business issues, such as business strategy, corporate social responsibility, ethics and the state of the global environment in which we live today.


Contents:

Brief Contents Preface Acknowledgements Guided tour Part A Introduction Chapter 1 Business and the economic environment Part B Markets, demand and supply Chapter 2 The workings of competitive markets Chapter 3 Demand and the consumer Chapter 4 Supply decisions in a perfectly competitive market Part C The microeconomic environment of business Chapter 5 Pricing and output decisions in imperfectly competitive markets Chapter 6 Business growth and strategy Chapter 7 Multinational corporations and business strategy in a global economy Chapter 8 Labour and employment Chapter 9 Government, the firm and the market Part D The macroeconomic environment of business Chapter 10 The economy and business activity Chapter 11 Government macroeconomic policy Chapter 12 The global trading environment Chapter 13 The global financial environment Web appendix Key ideas Glossary Index


Brief Description:

The Valuepack consists of Economics and the Business Environment with Companion Website with Gradetracker Student Access Card, 2/e by Sloman (ISBN: 9780273710370)

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